Master of Applied Neuroscience And Business

Student Profile

The MANB program is designed for:

• Business leaders and managers seeking neuroscientific insight
• Marketing, consumer behavior, and branding professionals
• HR and organizational development practitioners
• Consultants in leadership, learning, and performance
• Professionals interested in interdisciplinary business science

Why Choose This Program?

• One of the few applied neuroscience and business programs globally
• Strong integration of neuroscience, psychology, and management
• Focus on ethical and responsible application of neuroscience
• Flexible self-paced distance learning format
• AI-supported learning for complex concept clarification
• International accreditation program
• ISO-certified institution
• Global recognition and degree verification

Program Structure

The MANB program consists of 40 credits, structured into sequential Learning Phases that guide students from neuroscience foundations to advanced business application.

The curriculum is composed of:

• Core Courses (70%) – 28 credits
• Specialization Courses (30%) – 12 credits

Specialization courses are completed in the final Learning Phase, following mastery of core neuroscience foundations.

Learning Phase Framework

• Phase 1: Foundations of Neuroscience and Cognition
• Phase 2: Brain, Behavior, and Decision-Making
• Phase 3: Applied Neuroscience in Business and Leadership
• Phase 4: Specialization Phase

This framework ensures scientific grounding and applied relevance within a self-paced learning model.

Curriculum and Syllabus

Core Courses (28 Credits)

Specialization Courses (12 Credits)

To be defined and selected in the final phase of the program.

• Neuroleadership
• Neuromarketing
• Neurocognitive & Emotional Intelligence
• Applied Neurotechniques And Executive Performance
• Decision Neuroscience And Behavioral Strategy
• Consumer Neuroscience
• Organizational Neuroscience And Talent Systems
• Ethics And Governance of Neuro-Applications
• Learning And Development Neuroscience
• Innovation And Creativity Neuroscience

Specialization will allow students to focus on a specific business domain aligned with career interests and industry needs.

Learning Methodology

• Self-paced online learning
• Modular, neuroscience-informed course design
• AI Teaching Assistant for scientific and conceptual clarification
• Applied interdisciplinary cases and neuroscience-informed assignments
• Independent and reflective learning approach

Each Course consists of 12 Modules, forming one complete Learning Phase.

Entry Requirements

Applicants must meet the following criteria:

• Bachelor’s degree or equivalent qualification
• Background or interest in business, psychology, neuroscience, or related fields recommended
• English proficiency suitable for graduate-level interdisciplinary study
• Eligibility for RPEL and credit transfer may be assessed

Admissions Process

• Online application submission
• Academic and professional document review
• Admission decision by the Academic Committee
• Enrollment confirmation and onboarding

Admissions operate under a Rolling Admission System.

Assessment and Evaluation Method

All assessments are designed at graduate-level academic rigor, emphasizing conceptual integration, applied analysis, and ethical judgment.

Assessment methods include:

• Module-based quizzes
• Analytical and applied interdisciplinary assignments
• Case-based neuroscience application analysis

The MANB program is coursework-based and does not require a thesis.

Completion Requirements

To be awarded the MANB degree, students must:

• Successfully complete all required courses and credits
• Demonstrate satisfactory academic performance
• Adhere to academic integrity and ethical standards

Career Opportunities

Graduates of the MANB program are prepared for roles such as:

• Neuroleadership and Performance Consultant
• Behavioral and Decision Strategy Advisor
• Consumer Insight Specialist
• Learning and Organizational Development Consultant
• Interdisciplinary Business and Innovation Analyst
• Neuromarketing Consultant
• Consumer Neuroscientist
• Behavioral Strategist
• Chief People Officer (CPO)
• Organizational Development Director
• User Experience (UX) Researcher
• Leadership Development Consultant
• Neuro-Management Coach
• Consumer Insight Manager
• Talent Management Specialist
• Human Factors Engineer
• Employee Experience Designer
• Market Research Director
• Change Management Lead
• Product Designer (Behavioral Design)
• Training & Development Manager
• Decision Scientist
• Corporate Wellness Consultant
• Brand Strategist
• Innovation Manager

International Accreditation And Global Recognition

The Master of Applied Neuroscience and Business at Enigma Business School is internationally accredited by SEAAC (South East Asian Accreditation Council), ICDLA (International Commission for Distance Learning Accreditation), EDLC (European Distance Learning Commission), GABDE (Global Accreditation Board for Distance Education), and IAHRM (International Association of Human Resources Management). All of these institutions are highly respected accreditation bodies in ASEAN, EU and the USA.

Program Notes

The Master of Applied Neuroscience and Business at Enigma Business School represents a cutting-edge and ethically grounded graduate program that bridges neuroscience and business, equipping professionals to lead, decide, and innovate based on scientific understanding of the human brain.